- Our objective is to promote the Villa Thalgo spa using a influencer marketing campaign.
- We are looking for influencers on instagram who like to pamper themselves, who are used to going to our spa often, mostly women who like to publish in the beauty and wellness area. As yoga and health are very trendy nowadays, the best for this campain is to contact Sonialevfitness.
- In order to work them to create a story, I would organize a hashtag contest. By this mean, our social media influencer on instagram would publish a picture of the spa with a check-in update describing her rejuvenating time spent at the spa and offering the possibility to participate to our contest by explaining the rules. Her followers would have to tag 2 friends on her instagram post using the hashtag #VillaThalgoLiberté and share the post on their own instagram account in order to win a free entry.
- I would measure results by first following the hashtag movement on instagram and then by preparing customer surveys for them to tell us how they got to know the spa.
Villa Thalgo Marketing Campaign
Aucun commentaire:
Enregistrer un commentaire